Creating an American Institution

Creating an American Institution The Merchandising Genius of J.C. Penney - Garland Studies in Entrepreneurship

Book (22 Mar 1993)

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Publisher's Synopsis

Celebrates the career of one of America's legendary business successes, drawing from Penney's personal papers, company records, local histories, interviews, and other sources. Progresses from his Missouri childhood; through the 1902 opening of his first apparel and dry goods store in Wyoming, the growth of the national chain by 1930, and the introd

Book information

ISBN: 9780815309918
Publisher: Garland Pub.
Imprint: Garland Pub.
Pub date:
DEWEY: 381.4500092
DEWEY edition: 20
Language: English
Number of pages: 348
Weight: 658g
Height: 241mm
Width: 165mm
Spine width: 19mm