Cracking International Markets

Cracking International Markets Your Strategic Exporting Action Plan

Hardback (27 Apr 1998)

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Publisher's Synopsis

Patrick focuses on strategic concerns regarding exporting and market growth, covering topics such as market entry capability, identifying your markets, writing a business plan, development strategies, achieving sales and securing your position

Book information

ISBN: 9780273630302
Publisher: Pearson Education
Imprint: Financial Times/Prentice Hall
Pub date:
DEWEY: 658.848
DEWEY edition: 21
Language: English
Number of pages: 273
Weight: 640g
Height: 234mm
Width: 156mm
Spine width: 25mm