Hardback (27 Apr 1998)
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Patrick focuses on strategic concerns regarding exporting and market growth, covering topics such as market entry capability, identifying your markets, writing a business plan, development strategies, achieving sales and securing your position
| ISBN: | 9780273630302 |
| Publisher: | Pearson Education |
| Imprint: | Financial Times/Prentice Hall |
| Pub date: | 27 Apr 1998 |
| DEWEY: | 658.848 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 273 |
| Weight: | 640g |
| Height: | 234mm |
| Width: | 156mm |
| Spine width: | 25mm |
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