Corporate Information Strategy and Management

Corporate Information Strategy and Management Text and Cases

7th Edition

Paperback (16 Jan 2006)

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Publisher's Synopsis

Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Book information

ISBN: 9780071244190
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill
Pub date:
Edition: 7th Edition
DEWEY: 658.4038
DEWEY edition: 22
Number of pages: 657
Weight: 1150g
Height: 229mm
Width: 178mm
Spine width: 32mm