Corporate Information Strategy and Management

Corporate Information Strategy and Management Text and Cases

6th Edition

Paperback (16 Oct 2002)

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Publisher's Synopsis

Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Book information

ISBN: 9780071122924
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill
Pub date:
Edition: 6th Edition
DEWEY: 658.4038
DEWEY edition: 21
Number of pages: 726
Weight: 975g
Height: 228mm
Width: 177mm
Spine width: 26mm