Publisher's Synopsis
This book reviews how Cornish cultures are marketed, portrayed, and imagined against the background of a tourism-led "Lifestyle Cornwall", migration, deindustrialization, and deprivation. It links culture's primary emotional and social uses with well-being, and considers intervention in practice and policy to tackle disadvantage and to build cohesive communities that can adapt to change. Cultural, social, symbolic, and human capital are related to local knowledge, to community narratives, to belonging, and to emotional prosperity.