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Consumer Behavior

Consumer Behavior Building Marketing Strategy - McGraw-Hill/Irwin Series in Marketing

9th Edition

Book (01 Jan 2004)

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Book information

ISBN: 9780072536867
Publisher: McGraw-Hill Irwin
Imprint: McGraw-Hill Irwin
Pub date:
Edition: 9th Edition
DEWEY: 658.83420973
DEWEY edition: 22
Language: English
Number of pages: 790
Weight: 1678g
Height: 254mm
Width: 209mm
Spine width: 31mm

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