Competitive Advantage: Create Continuing Education That Is Profitable, Sustainable, and Impactful

Competitive Advantage: Create Continuing Education That Is Profitable, Sustainable, and Impactful

Paperback (17 Oct 2019)

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Publisher's Synopsis

Targets the needs of the professional association industry with forward-thinking specificity Helps small associations develop plans to successfully prioritize outcomes and target appropriate member segments Directly addresses the nuances of the fears and questions facing association-learning leaders Features 25 proven strategy drivers that association professionals can use to immediately create training programs while also strategizing future programs.

Book information

ISBN: 9781642793680
Publisher: Morgan James Publishing
Imprint: Morgan James Publishing
Pub date:
Language: English
Number of pages: 182
Weight: 204g
Height: 203mm
Width: 127mm
Spine width: 11mm