Publisher's Synopsis
This annual review of current research in communication - published in cooperation with the International Communication Association - has come to be regarded as essential reading in the field. Communication Yearbook 15 is divided into four sections each partially reflecting and defining a significant recent issue of concern. The first section concentrates on mass media entertainment, audience mediation and politics. The second looks at the production of media messages and the influence these messages have on specific audiences. Interpersonal interaction is the subject of the last two sections - in section three as it takes place within a social, historical context - in section four as it relates to intrapersonal communication.
