Communicating Change

Communicating Change How to Win Employee Support for New Business Directions

Hardback (28 Feb 1994)

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Publisher's Synopsis

When a company decides to make a major organizational change, managers must get the message through to front-line employees, and enlist their support. This book offers three guiding principles for effecting successful change: conveying the message through supervisors, communicating face-to-face, and making the changes relevant to each work area.

Book information

ISBN: 9780070364523
Publisher: McGraw-Hill Education
Imprint: McGraw Hill
Pub date:
DEWEY: 658.45
DEWEY edition: 20
Language: English
Number of pages: 252
Weight: 528g
Height: 239mm
Width: 162mm
Spine width: 23mm