Publisher's Synopsis
The music business has undergone a radical transformation in the last quarter century. The expansion of the Internet, the introduction of powerful computers, and the development of mobile technology is becoming the paradigm of a new and exciting era in which musical promotion is governed very differently than before. How far has this fascinating metamorphosis come? The book reveals the main sources of income for a musician, the best way these professionals can publicize their work, the importance of becoming known, and how to tell your own story.
