CONSUMER BEHAVIOR & MANAGERIAL DECISION MAKING With Marketing Communications

CONSUMER BEHAVIOR & MANAGERIAL DECISION MAKING With Marketing Communications

1st edition

Paperback (23 Jul 2002)

Not available for sale

Includes delivery to the United States

Out of stock

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Book information

ISBN: 9780877787686
Publisher: Pearson Education
Imprint: Financial Times/Prentice Hall
Pub date:
Edition: 1st edition
Weight: 1930g
Height: 242mm
Width: 186mm
Spine width: 49mm