Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications, VOL 2

Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications, VOL 2

Hardback (04 May 2018)

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Book information

ISBN: 9781668430408
Publisher: IGI Global
Imprint: Business Science Reference
Pub date:
Language: English
Number of pages: 568
Weight: 1592g
Height: 279mm
Width: 216mm
Spine width: 32mm