Publisher's Synopsis
This insightful book is the first to explain the basics of blockchain and its applications in the service industry, as well as potential future implementations of the technology.
Embellished with explanatory diagrams throughout, this book predominantly focuses on blockchain as a prominent driver of digital transformation within the service sector and explores its potential applications within the tourism and hospitality industries. Expert-led and logically structured, the chapters explore a plethora of concepts within the service industry and explain the possibilities of blockchain technology and its pros and cons. Key topics include blockchain and its current and potential future impact on food and agricultural supply chains, the sharing economy, non-fungible tokens (NFTs), financial systems and payments, medical tourism, sustainability, and smart contracts. The book seeks to inspire and influence industry figures to plan ahead and develop business strategies using blockchain.
International in scope, this engaging volume will be of pivotal interest to industry experts as well as researchers and tourism, hospitality, and technology students interested in learning more about blockchain and its potential for the service industry.
