Publisher's Synopsis
Up–to–date profiles of today′s career opportunities in graphic design—a new edition of the successful guide This user–friendly guide offers a clear and comprehensive review of the types of careers available to today′s graphic and new media designers. Drawing on years of experience at the top of the field, Steven Heller covers the major design industries—web, television, film, and publishing—as well as advertising, corporate, editorial, and other key design disciplines. This Fourth Edition has been fully updated and newly designed to include contemporary coverage on the digital revolution, as well as on new approaches to book design, information design, packaging design, design management, entrepreneurship, and educational options. Complete with dozens of interviews with leading graphic designers and hundreds of striking illustrations, Becoming a Graphic Designer, Fourth Edition continues to be an invaluable resource for anyone interested in launching—or revitalizing—a graphic design career.