Publisher's Synopsis
After big business suffered several spectacular media defeats, from the Mclibel suit where McDonalds won the suit but lost the war, to Monsanto's underestimation of resistance to genetically modified organisms, corporations are fighting back. Hard. From surveillance to legal suits, from lobbyists crafting laws to PR groups' greenwashing crimes Battling Big Business reveals how corporate giants attempt to control their "enemies"-and how groups and individuals can fight back.
