Publisher's Synopsis
Graphic design is a complex and dynamic subject. Far-reaching in its influence and broad-ranging in the creative skills it encompasses, it is an exciting and challenging area in which to study. The Basics Graphic Design Box Set contains all three books from the Basics Graphic Design series: Approach and Language, Design Research and Idea Generation. Originally published by AVA Publishing, this series covers the key ideas and processes that underpin successful graphic design. Together, the books cover topics such as key styles, movements and debates in the history of graphic design, idea generation, design vocabulary, conducting research, and presenting work to clients. Written by experts in the field and packed with inspiring full-colour images, studio projects and interviews with leading designers, such as Fred Deakin, Dennis Y Ichiyama, Wout de Vringer (http://www.woutdevringer.nl/), Morag Myerscough (http://studiomyerscough.com/), Lawrence Zeegen (http://www.zeegen.com/) Brian Rea (http://www.brianrea.com/) and Hat-trick Design (http://www.hat-trickdesign.co.uk/), this box set offers a rich and inspiring guide to the world of graphic design.
