Publisher's Synopsis
"An Introduction to Business Ethics" provides an introduction to the subject of ethics and values in the business environment. Set firmly in a European context, the book spans the range of subjects in business ethics, including: theories of ethics; capitalism and free enterprise; marketing; employment; the "greening" of business; and the international business culture.;The book deals with issues which will confront business students in their future careers. It employs original articles by the authors, selected readings, discussion topics and case studies to encourage independent thought. It provides an outline of ethical theory and explains the issues surrounding the application of ethics and values to decision-making in business.;This book has been written for students of business studies, management and philosophy at undergraduate and MBA level.
