Publisher's Synopsis
Describes an advertising campaign from planning to completion, and profiles various jobs in advertising, such as account executive, creative director, media planner, and production assistant.
Advertising Technology, People, Process - Media Wise
Library Binding
Hardback
Not available for sale
Includes delivery to the United States
Out of stock
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Book information
| ISBN: | 9781583402559 |
| Publisher: | Smart Apple Media,. |
| Imprint: | Smart Apple Media,. |
| Edition: | Library Binding |
| Language: | English |
| Weight: | 362g |
| Height: | 247mm |
| Width: | 177mm |
| Spine width: | 12mm |
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