Advances in Marketing and Public Policy

Advances in Marketing and Public Policy

Hardback (30 Sep 1999)

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Publisher's Synopsis

This series focuses on consumer protection, antitrust and regulation issues in the field of advances in marketing and public policy. It is designed to present in-depth empirical and conceptual examinations of public policy issues that are of concern to members of the marketing profession.

Book information

ISBN: 9781559384056
Publisher: Jai Press,.
Imprint: Jai Press,.
Pub date:
Language: English
Weight: -1g