Publisher's Synopsis
This book focuses on the features and structure of the EU's food chain, food industry developments, introduction of new technologies, institutional transformation, food and trade policies, communication, nutrition diet, risk management, competition, management, marketing, financial and economic issues. The food chain is an important part of the European industry, economy and society, highly connected to food production and Europe's high quality consumer market. This book addresses the maintenance of the dynamic features of the EU food chain and its capacity to confront the new challenges and to adjust adequately for the benefit of Europe's food industry and economy.
