A Business Plan

A Business Plan Build a Great Plan for the Growing Business - NatWest Business Handbooks

3rd Edition

Paperback (27 Aug 1998)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

Your company's stability of growth is fundamentally dependent on the amount of planning you do.

However, knowing how to implement a business plan and what it should include is not always obvious. This NatWest Business Handbook provides you with a practical and detailed approach to the development of a business strategy. It demonstrates in a clear, step-by-step fashion how to develop an initial plan and how also to make planning an integral part of your organisation so that it becomes a continuous monitoring and control process.

Each chapter develops the plan in a structured and logical sequence, covering key issues for success and failure at every stage. The emphasis throughout is on the practical aspects of implementing a plan. The book includes:

  • step-by-step guidance on how to perform a health-check on your organisation
  • instruction on how to create vital business planning tools, from a format for presenting a strategy to outside investor-supporting institutions, to a management information system that will allow your company to manage the plan as it evolves and thus control the future of the organisation.
  • in-depth case study material which, by using your company as a case study too, will enable you to look at your operation objectively to create a realistic business plan.

Alan West's broad experience of both consulting and training in the small and medium enterprise sectors results in a book which is an invaluable source of information for any entrepreneurs wanting to be in complete control of their organisation.

Focus on your future - create and execute a sound business plan.

Book information

ISBN: 9780273635628
Publisher: Pearson Education
Imprint: Financial Times Press
Pub date:
Edition: 3rd Edition
DEWEY: 658.4012
DEWEY edition: 21
Language: English
Number of pages: 227
Weight: 370g
Height: 232mm
Width: 156mm
Spine width: 14mm