Publisher's Synopsis
Packed with a lot of useful tips for doing business with food retailers. In this guide, you'll get a step-by-step blueprint for making real breakthroughs for your small business with retail sales customers. You'll understand how to easily take the key actions needed for success regardless of whether you supply or manufacture food, beverage or non-food products.
You'll learn How to:
- Create the right mental attitude needed for success with large retail customers
- Capitalise on the key reasons small businesses succeed with large retailers
- Measure the size of any potential opportunity with a retailer
- Pitch your products successfully to retail buyers
- Stay motivated & keep selling your products to retail customers
- Keep the retailer's business when you win it
- Improve your rates of sale in retail customers' stores
- Drive consumer demand through retail stores
- Develop your relationships with retail customers
