Publisher's Synopsis
People are sending gifts for any purpose. Gifting has become a new trend, even in corporate world, businesses are gifting their employees for many occasions. But sometimes finding the best gift become difficult. This has made gift basket an attractive option, gift baskets can be easily curated according to the occasion. Selling gift baskets is a highly rewarding and fun business. There is a respectable profit margin potential. As popular as the gift basket business is, it is still wide open and sales opportunities are limitless. It doesn't require a huge capital investment. But it does require thoughtful planning and a wide marketing arena.
Steps to follow to start a gift basket business
This book is broken into two parts. The first part is all about crafting quirky and unique gift baskets as a hobby. Even if you choose to make this a business, I show you how to create your inventory to sell.
In part 1, you'll learn:
- About different containers to use for the baskets
- Various basket fillers
- advice on selecting basket themes
- how to tie a bow properly
- how to make baskets on a budget
- what essentials not to scrimp on when creating your basket
- endless ideas on what to include in the gift baskets
I also provide you dozens of theme ideas for your baskets. There is a glossary of at least 50 different types of gift baskets for you to create.
In part 2, we talk about the business aspects of the gift basket making craft.
- How to start your business while complying with legalities
- What your workspace should be like
- How to find vendors for supplies
- How to market and advertise your business
- The importance of networking
- How to utilize social media to your advantage
- Creating a website
- Creating a portfolio catalog
- Advice on how to throw a successful in-home sales party
