Publisher's Synopsis
Covering a never before seen array of techniques, materials and forms, this title focuses on the ever-changing nature of promotion. From invitations to brochures, portfolios and catalogues, NOT FOR SALE - FOR PROMO ONLY captures the innovation necessary to stand out in a competitive world market and demand notice from prospective clients. The creative output featured in this volume is unmatched and includes products cutting across a diverse cross section of industries including charity, fashion, food, professional, and of course, the design industry.