Publisher's Synopsis
Topics Covered:
Consumer Behavior
CRM, aCRM, and eCRM
E-commerce
E-Retailing
Internet Marketing
Market Research
Marketing Analytics
Sales Force Automation
Other Allied Areas in Marketing
Beyond Norms Marketing for Excellence
1st edition
Hardback (14 Nov 2012)
Not available for sale
Includes delivery to the United States
Out of stock
Check stock
Book information
| ISBN: | 9789382563464 |
| Publisher: | Bloomsbury Publishing |
| Imprint: | Bloomsbury India |
| Pub date: | 14 Nov 2012 |
| Edition: | 1st edition |
| Language: | English |
| Number of pages: | 336 |
| Height: | 246mm |
| Width: | 189mm |
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