Strategic Consulting Tools and Methods for Successful Strategy Missions

Philippe Chereau, Pierre-Xavier Meschi

Softcover reprint of the original 1st Edition 2018

Paperback (23 Jun 2018)

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Publisher's Synopsis

Whether you are a business leader, internal business partner or external consultant, there are six key strategy missions that you will need to undertake as you deal with the re-positioning and growth issues that all businesses face at one stage or another during their life-cycle:

assessing the environment
defining a strategic positioning
choosing a growth strategy
expanding internationally
combining strategy, and
innovation or (re)designing the business model

Meschi and Chereau bridge the gaps between academic theory and real world practice, between strategic analysis and strategic management, and between planning and doing, by providing you with six essential mission briefings to help you deliver the best possible outcome. Each briefing is structured the same way, beginning with an outline of the consulting mission and its content before examining the theoretical background, before setting out a complete and practical methodology to complete the mission along with all the tools you will need along the way.

About the Publisher

Palgrave Macmillan

From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.

Book information

ISBN:	9783319877907
Publisher:	Springer International Publishing
Imprint:	Palgrave Macmillan
Pub date:	23 Jun 2018
Edition:	Softcover reprint of the original 1st Edition 2018
Language:	English
Number of pages:	247
Weight:	421g
Height:	235mm
Width:	155mm