Softcover reprint of the original 1st Edition 2016
Paperback (23 Aug 2016)
Includes delivery to the United States
10+ copies available online - Usually dispatched within 7 days
This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business. Using an easy-to-follow approach, the authors present all key aspects business leaders should know about reputation in the age of the communication revolution and clearly demonstrate how a good reputation can be a company's permit to do business, its raison d'être and a guarantor of trust.
| ISBN: | 9783319372648 |
| Publisher: | Springer International Publishing |
| Imprint: | Springer |
| Pub date: | 23 Aug 2016 |
| Edition: | Softcover reprint of the original 1st Edition 2016 |
| Language: | English |
| Number of pages: | 214 |
| Weight: | 3518g |
| Height: | 235mm |
| Width: | 155mm |
| Spine width: | 12mm |
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