Fundraising Principles for Faculty and Academic Leaders

Fundraising Principles for Faculty and Academic Leaders - Philanthropy and Education

Hardback (21 Apr 2021)

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Publisher's Synopsis

**Winner of the 2023 Skystone Partners Research Prize from the Association of Fundraising Professionals (AFP). 


 This book includes evidence-based insights and recommendations to help academicians excel in raising philanthropic support for their institutions and units. The book provides historical and contemporary perspectives on core concepts and data, research revealing donors' giving motivations, engagement strategies and tactics for academic units, and guidance on management challenges including strategic plans, campaigns, and measuring performance. The authors include case studies in each section as examples of successful fundraising and volunteer-driven initiatives. The final section, contributed by Dean David D. Perlmutter, reinforces the book's many practical and theoretical approaches to the fundamental responsibilities academic leaders face in raising philanthropic support. This book is grounded in the growing academic literature on philanthropy and written by scholars who were successful higher education fundraisers.

Book information

ISBN: 9783030664282
Publisher: Springer International Publishing
Imprint: Palgrave Macmillan
Pub date:
DEWEY: 378.106
DEWEY edition: 23
Language: English
Number of pages: 250
Weight: 498g
Height: 156mm
Width: 220mm
Spine width: 23mm