Publisher's Synopsis
A few business managers get to hold the 'RONA' reins - buy companies, build factories, and conquer continents. Most managers in business do not have this level of opportunity but in many ways can have far more impact. Computer power has made it far easier to measure the impact that sales staff, marketing staff, engineers, technologists, and supply chain managers have on an organization. As the 21st century organisations continue to flatten and globalise, we will all become business managers.
