2nd Edition
Paperback (30 Apr 1998)
Not available for sale
Out of stock
Successful Charity Marketing takes commercial marketing tools and applies them to voluntary organisation activities such as service provision, fund raising and pressure group work. This edition focuses on charity positioning and brand loyalty.
| ISBN: | 9781860720383 |
| Publisher: | ICSA |
| Imprint: | ICSA |
| Pub date: | 30 Apr 1998 |
| Edition: | 2nd Edition |
| DEWEY: | 361.76320688 |
| DEWEY edition: | 21 |
| Number of pages: | 261 |
| Weight: | 433g |
| Height: | 235mm |
| Width: | 155mm |
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