The Mental World of Brands Mind, Memory and Brand Success
Paperback (05 Apr 2001)
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Book information
| ISBN: | 9781841160818 |
| Publisher: | World Advertising Research Centre |
| Imprint: | World Advertising Research Centre |
| Pub date: | 05 Apr 2001 |
| DEWEY: | 658.827 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 488 |
| Weight: | -1g |
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