The Mental World of Brands

The Mental World of Brands Mind, Memory and Brand Success

Paperback (05 Apr 2001)

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Book information

ISBN: 9781841160818
Publisher: World Advertising Research Centre
Imprint: World Advertising Research Centre
Pub date:
DEWEY: 658.827
DEWEY edition: 21
Language: English
Number of pages: 488
Weight: -1g

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