Publisher's Synopsis
Creativity in general can be defined as an ability or an occurance. Either way, it refers to developing an alternative way of, for example, explaining gravity, writing a symphony, lessoning the problem of poverty or dealing with some other subject. The distinctive aspect of a creative alternative is that it is better on whatever criteria are considered relevant than the alternatives that were previously being considered.;A special kind of creativity involves not merely finding a better way of doing things, but of finding a way that exceeds the best initial expectations of whatever sides or viewpoints may have been in contention over how to deal with the problem. That kind of creativity can be referred to as super-optimizing creativity. It does more than find a new, better or best alternative, it finds an alternative that is better than what the previous perspectives had as their best expectation, simultaneously across all those previous perspectives. Focusing on political and policy aspects, this text presents a study of creativity and innovation in a general, technological, business, scientific and artistic context.
