How to Draw Type and Influence People
9781780679754_01
9781780679754_02
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9781780679754_04
9781780679754_05
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9781780679754_08

How to Draw Type and Influence People An Activity Book

Paperback (17 Apr 2017)

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Publisher's Synopsis

We are all type consumers and interact with type in our everyday lives. Typefaces in all shapes and sizes evoke an emotional response and trigger associated memories before we've even read the words. How to Draw Type and Influence People shows how we use type to understand different messages. Each typeface is introduced and explained and then creative exercises show the reader how to draw each font and invite them to explore the associations evoked by the styles, to reveal why they have come about and how to create their own versions. Ideal for all those who work with type daily, this book provides an accessible way in to the world of typefaces, for the general reader, but also graphic designers who want to explore fonts in more detail and design their own letterforms.

Book information

ISBN: 9781780679754
Publisher: Laurence King Publishing
Imprint: Laurence King Publishing
Pub date:
DEWEY: 686.224
DEWEY edition: 23
Language: English
Number of pages: 128
Weight: 758g
Height: 275mm
Width: 231mm
Spine width: 20mm