2nd Edition
Hardback (01 Oct 2007)
Not available for sale
Out of stock
Promotion in the Merchandising Environment, 2nd edition is a comprehensive guide introducing promotion strategies and techniques that can be used in a fashion environment or transferred to other disciplines or product categories. Using international examples, the book takes a global perspective.
| ISBN: | 9781563675515 |
| Publisher: | Fairchild Publications |
| Imprint: | Fairchild Books |
| Pub date: | 01 Oct 2007 |
| Edition: | 2nd Edition |
| DEWEY: | 687.0688 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 538 |
| Weight: | 1336g |
| Height: | 259mm |
| Width: | 214mm |
| Spine width: | 33mm |
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