Fashion Advertising and Promotion

Fashion Advertising and Promotion

Hardback (01 Jan 1996)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

This basic text explores the advertising and promotion methods used by fashion professionals and the role each method plays in the industry.

Book information

ISBN: 9781563672040
Publisher: Fairchild Publications
Imprint: Fairchild Publications
Pub date:
DEWEY: 659.19391
DEWEY edition: 21
Number of pages: 448
Weight: 1200g
Height: 235mm
Width: 203mm
Spine width: 34mm