Publisher's Synopsis
Starting up a business is by no means easy, online or offline. It's important to knowfrom the word go the advantages and disadvantages of the multiple presentationissues that you have to deal with.Just this one decision alone could decide the future of your business. Where manyjump in headfirst with short term profits in mind, we need to be smarter than that tosurvive, never mind get rich.Lets talk about those issues now and lay all the cards on the table when it comes tothe ins and outs of the presentation choices available to today's online business.