Publisher's Synopsis
No other book focuses on interpersonal attraction and relationship initiation - others look at attraction more generally or just deal with physical attraction.
A popular and commonplace topic in social psychology, as well as a subject of enduring fascination more generally.
Viren Swami is an acknowledged authority in the field, and has written books and spoken publicly on this subject in the past.
The book draws on research from across science and the social sciences, rather than restrict itself to a single disciplinary perspective.