2014
Hardback (27 Aug 2014)
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A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.
| ISBN: | 9781137370716 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 27 Aug 2014 |
| Edition: | 2014 |
| DEWEY: | 658.408 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 187 |
| Weight: | 384g |
| Height: | 144mm |
| Width: | 218mm |
| Spine width: | 18mm |
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