Paperback (01 Sep 1997)
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For most of the 59 years of its history, the Packard Motor Company was a synonym for luxury, excellence and corporate stability. Ward looks at why the prestigious manufacturer collapsed in 1956 in the midst of an automotive boom.
| ISBN: | 9780804731652 |
| Publisher: | Stanford University Press |
| Imprint: | Stanford University Press |
| Pub date: | 01 Sep 1997 |
| DEWEY: | 338.76292220973 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 324 |
| Weight: | 635g |
| Height: | 260mm |
| Width: | 190mm |
| Spine width: | 31mm |
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