Infectious Generosity The Ultimate Idea Worth Spreading

Hardback (25 Jan 2024)

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Publisher's Synopsis

This book is a masterpiece, and an important one. It is not only about generosity, but is itself an act of generosity, profound and compelling. I want everyone I know to read this - and everyone I don't know, too. ― Andrew Solomon, author of Far From the Tree

Recent years have been tough on optimists. Hopes that the Internet might bring people together have been crushed by the ills of social media. Is there a way back?

Chris Anderson, the head of TED, believes that we can turn outrage back into optimism. It all comes down to reimagining one of the most fundamental human virtues: generosity. What if generosity could become infectious generosity? Consider:

• how a London barber began offering haircuts to people experiencing homelessness - and catalysed a movement
• how two anonymous donors gave $10,000 each to 200 strangers and discovered that most recipients wanted to 'pay it forward' with their own generous acts
• how TED itself transformed from a niche annual summit into a global beacon of ideas by giving away talks online, allowing millions access to free learning

In telling these inspiring stories, Anderson offers a playbook for how to embark on our own generous acts - whether gifts of money, time, talent, connection, or kindness - and to prime them, thanks to the Internet, to have self-replicating, world-changing impacts.

Book information

ISBN: 9780753560495
Publisher: Ebury Publishing
Imprint: WH Allen
Pub date:
DEWEY: 179.9
DEWEY edition: 23
Language: English
Sales rank: 2331
Number of pages: 288
Weight: 458g
Height: 160mm
Width: 241mm
Spine width: 25mm