Publisher's Synopsis
Branding is one of the most important aspects of marketing for any enterprise. In this guide, the author shows how an eye for detail and design can help to re-energise any company or organisation
About the Publisher
Our list is a diverse and far-reaching one. Primarily a non-fiction house, we publish across a broad range of subjects from popular science, humour and biography to health and lifestyle, TV tie-ins, sport and reference. We also publish a small dark-fiction list and series fiction. Our aim is to publish innovative, high-quality and commercial titles that make a difference. We also have a strong and exciting backlist containing names such as Charles Bukowski and Spike Milligan.
