Publisher's Synopsis
This introductory textbook covers the basics of travel and tourism, and can be used on the wide variety of courses in schools and colleges where this subject is featured. It is designed to meet the requirements of the primary market area, and also addresses the new COTAC certificate, launched in 1993.;The text is organized into 11 structured chapters covering all aspects of the industry and each section contains numerous diagrams, figures and photographs, as well as exercises, assignments and role plays to encourage an investigative approach to the subject.