Publisher's Synopsis
Sell your home quickly, no matter what the market is like! If you are like most people, your home is the biggest financial asset you have. When it's time for you to sell it, though, in order to maximize your bottom line, you need to be careful to avoid the six biggest mistakes that people make when putting their homes on the market. Otherwise, you might not be able to find a buyer.Loren Keim, President of CENTURY 21 Keim Realtors in Eastern Pennsylvania and New Jersey and a Professor of Real Estate at Lehigh University's Goodman Center for Real Estate, a top real estate professional with over thirty years of experience, explains these six mistakes and challenges in detail and teaches you how to avoid making them. These six key things to overcome when you sell your home are: (1) Poor Staging - Do you know what potential buyers really think about your home (2) Incorrect Pricing - Are you overpriced compared to other houses for sale in your area? (3) Improper Marketing - Are you doing enough to find potential buyers? (4) Location-Challenged Properties - Do you own a home near an airport, train tracks, or on a busy street? (5) Functional Obsolescence - Do you know how to fix the problems in your house that are keeping buyers away? (6) No One Is Buying in Your Area - Is your home going to be the one in your area that buyers will fall in love with and have to buy? With helpful tips and websites listed throughout the text, this easy-to-read book will help you accomplish the seemingly overwhelming task of selling your home and getting top dollar.
