The Design of Everyday Things
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Paperback (19 Sep 2002)
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First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.
Book information
ISBN: | 9780465067107 |
Publisher: | Basic Books |
Imprint: | Basic Books |
Pub date: | 19 Sep 2002 |
Edition: | New Edition |
DEWEY: | 620.82 |
DEWEY edition: | 21 |
Number of pages: | 288 |
Weight: | 292g |
Height: | 209mm |
Width: | 140mm |
Spine width: | 20mm |