How to Manage Your Global Reputation

How to Manage Your Global Reputation A Guide to the Dynamics of International Public Relations

Revised and updated Edition

Paperback (29 May 2002)

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Publisher's Synopsis

This is an updated and revised edition of the author's successful and ground breaking book on international public relations and global reputation. Michael Morley has counselled clients of the world's largest corporations. This book shows how to achieve a global reputation and why this makes a vital contribution to the survival and success of the corporation.

Book information

ISBN: 9780333987773
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: Revised and updated Edition
DEWEY: 659.289
DEWEY edition: 21
Language: English
Number of pages: 228
Weight: 317g
Height: 234mm
Width: 156mm
Spine width: 14mm