Introduction to Entrepreneurship

Introduction to Entrepreneurship

8th Edition

Paperback (14 Mar 2009)

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Publisher's Synopsis

Learn the true process of a successful entrepreneur with INTRODUCTION TO ENTREPRENEURSHIP, 8e International Edition! Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. Using exercises and case presentations, you can apply your own ideas and develop useful entrepreneurial skills. Cases and examples found throughout the text present the new venture creations or corporate innovations that permeate the world economy today. This book will be your guide to understanding the entrepreneurial challenges of tomorrow.

Book information

ISBN: 9780324590869
Publisher: Cengage Learning
Imprint: South-Western
Pub date:
Edition: 8th Edition
DEWEY: 658.421
DEWEY edition: 22
Language: English
Number of pages: 544
Weight: 1180g
Height: 272mm
Width: 216mm
Spine width: 23mm