Publisher's Synopsis
OneKey offers the best teaching and learning online resources all in one place. OneKey is all instructors need to plan and administer their course. OneKey is all students need for anytime, anywhere access to online course material. Conveniently organized by textbook chapter, these resources save instructors time and help students to reinforce and apply what they have learned. OneKey for convenience, simplicity, and success. OneKey is available in three course management platforms: Blackboard, CourseCompass, and WebCT.
For the Student OneKey includes:
Market Entry Strategy Simulation created by David C. Wyld, Southeastern Louisiana University. This assignment is an interactive electronic project appropriate for use at both undergraduate and graduate levels. It stresses the three themes emphasized through the text: culture, globalization, technology and e-business. To complete by small groups of students, the project has 4 options based on the time and intensity instructors wish to devote to it.
Learning Modules which include section review, learning activities and pre- and post-tests.
Student PowerPoints are easy-to-print black and white PowerPoints.
Research Navigator consists of four exclusive databases of reliable source content to help students understand the research process and complete assignments.
For the Instructors OneKey includes: The Instructor Resource Center (including PowerPoint, Test Item File, TestGen EQ, Instructor Manual, and access to all student resources)
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