Paperback (20 May 2004)
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Includes delivery to the United States
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For Hospitality Marketing courses.
Internet Marketing in Hospitality instructs and acts as a resource for effectively using the Internet as a marketing tool. This comprehensive resource provides principles for website and e-mail marketing, offers practical examples, and outlines techniques for helping visitors find and return to a given website.
| ISBN: | 9780130984753 |
| Publisher: | Pearson Education |
| Imprint: | Pearson |
| Pub date: | 20 May 2004 |
| DEWEY: | 647.940285 |
| DEWEY edition: | 22 |
| Number of pages: | 336 |
| Weight: | 544g |
| Height: | 233mm |
| Width: | 180mm |
| Spine width: | 10mm |
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