The Science of Storytelling

Hardback (04 Apr 2019) | English

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Synopsis

SUNDAY TIMES BESTSELLER

'If you want to write a novel or a script, read this book' Sunday Times

'The best book on the craft of storytelling I've ever read' Matt Haig

'Rarely has a book engrossed me more, and forced me to question everything I've ever read, seen or written. A masterpiece' Adam Rutherford

Who would we be without stories?

Stories mould who we are, from our character to our cultural identity. They drive us to act out our dreams and ambitions, and shape our politics and beliefs. We use them to construct our relationships, to keep order in our law courts, to interpret events in our newspapers and social media. Storytelling is an essential part of what makes us human.

There have been many attempts to understand what makes a good story - from Joseph Campbell's well-worn theories about myth and archetype to recent attempts to crack the 'Bestseller Code'. But few have used a scientific approach. This is curious, for if we are to truly understand storytelling in its grandest sense, we must first come to understand the ultimate storyteller - the human brain.

In this scalpel-sharp, thought-provoking book, Will Storr demonstrates how master storytellers manipulate and compel us, leading us on a journey from the Hebrew scriptures to Mr Men, from Booker Prize-winning literature to box set TV. Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories - and make sense of our chaotic modern world.

About the Publisher

William Collins

William Collins

A new imprint launched in February 2013 (formed from bringing together HarperPress and the Collins trade list), William Collins publishes high quality non-fiction encompassing history, biography, science, politics, natural history, reference, business, philosophy and religion. Named after the man who founded the original publishing company in 1819, William Collins draws on the values of integrity, authority and clarity which were so much part of his vision, with a stellar non-fiction list and a very strong heritage. A rich and varied list includes Max Hastings, Simon Schama, David Starkey, John Major, Sir David Attenborough, Sherard Cowper-Coles, Richard Holmes, Richard Davenport-Hines, Juliet Gardner, Paula Byrne and Professor Brian Cox.

Book information

ISBN: 9780008276935
Publisher: HarperCollins Publishers
Imprint: William Collins
Pub date:
DEWEY: 808.02
DEWEY edition: 23
Language: English
Sales rank: 4540
Number of pages: 272
Weight: 354g
Height: 205mm
Width: 138mm
Spine width: 29mm