Publisher's Synopsis
If 90% of success is simply showing up, then why aren't more businesses wildly successful? Part of the challenge is HOW they show up and the image they put forward. In this book you learn that your image left behind after that first encounter, can be greatly enhanced by having an incredible card that tells your story in the most positive and professional manner. Even with years of networking experience under your belt, this book will help you make an even better first impression when someone asks, "So... what do you do?"
Hank Yuloff is a targeted marketing tactician with 30+ years experience making companies more profitable. He's owned a promotional products company since 1996 and creates marketing plans for clients under the OurMarketingGuy.com brand name. In this book, he shares dozens of tips that his clients use to increase sales and improve their bottom line.
